annual Shoes That Fit campaign, with funds raised providing local
schools with money to purchase shoes for needy children, chiefly Title
1 schools that are at a greater disadvantage. Of the retailer's more
than 380 retail stores, its Afton Ridge, N.C. location raised the most
money, thanks to tremendous efforts stemming from Store Manager Mike
Cagle.
During its third-annual fundraising campaign, employees were
encouraged to talk with customers about the campaign, spreading
awareness and encouraging them to make a donation. In partnership with
national charitable organization Shoes That Fit the company raised a
total of $471,886. 100% of the funds raised are distributed to schools
in the communities where Rack Room Shoes operates stores for the
purchase of shoes for underprivileged children. To-date, Rack Room
Shoes has raised over $1,168,077.
Several store managers from across the country are recognized for
raising thousands of dollars in donations, but Cagle pushed the
campaign at his store to a new level. Mike Cagle has worked with Rack
Room Shoes for 36 years. For the past four years, he's been known as
the Store Manager at the Afton Ridge, N.C. location. This year, Cagle
is known for a lot more than his title and role with the company. This
year, Cagle took the retailer's annual Shoes That Fit fundraising
campaign to an entirely new level by raising over $9,000, a number
surpassing all other individual store fundraising efforts, company-wide.
Cagle worked with his seven employees, training them on how to make
customers aware of the campaign. In-store, Cagle and his employees
raised over $5,000 through the generosity of their customers; another
$4,000 resulted from Cagle's own determination to raise funds and
awareness outside the store and on his days off. Cagle went directly
to people and business he knew, including his dentist, doctor, and
even local restaurants he frequents. He told them the story behind
Shoes That Fit and how even a small donation could make an impact, it
worked. "You can't be afraid to ask," he said, adding that he hopes
his approach might be something that other managers follow in coming
years.
When asked about his incentive in taking such a personal approach,
Cagle said it's both the local impact and the incredible results he's
witnessed over the years. "It seems like we focus a lot in our society
on other countries, but when you look around and have children in your
own backyard with circumstances they just can't help, your heart goes
out to them."
Cagle has two children of his own, including one with special needs.
Cagle says that he and his wife have been through many struggles and
although this has been incredibly rewarding, he wants to help as many
children as he possibly can. "When all is said and done I know I'll
hear more stories about kids we have helped and that's gratifying to
me. There are children out there that will have new shoes to last them
the year."
Rack Room Shoes features all of the latest styles and brands for the
entire family including Nike, Converse, Reebok, Skechers, New Balance,
Puma and much more. Rack Room Shoes, based in Charlotte N.C., is a
member of the Deichmann Shoe Group headquartered in Germany, which is
the largest privately owned shoe retailer in the world. Rack Room
Shoes operates over 390 stores nationwide. Visit www.rackroomshoes.com
for more information and current special offers.
On Mon, Oct 4, 2010 at 11:08 AM, Buck Lawrimore <editor@charlotteareanews.com
> wrote:
Beth,
I need this rewritten so the main story is in the first sentence - my
site requires it.
Also would like a photo of the guy, some shoes, or similar.
Thanks
Buck Lawrimore
Editor
On Sep 30, 2010, at 3:23 PM, Beth Konney wrote:
Dear Buck,
Please consider the following release for publication. Rack Room
Shoes' Store Manager Mike Cagle of the Afton Ridge, N.C. location, is
commended for his efforts in raising the most money during the
company's recent Shoes That Fit campaign where funds raised are
distributed to schools in the communities where Rack Room Shoes
operates. Out of over 380 stores, Cagle took the limelight, his story
is below. Please feel free to contact me with any questions.
Many thanks,
Beth Konney
(704) 989 4263
Rack Room Shoes Manager wins for the community
(Charlotte, N.C.) Mike Cagle has worked with Rack Room Shoes for 36
years. For the past four years, he's been known as the Store Manager
at the Afton Ridge, N.C. location. This year, Cagle is known for a lot
more than his title and role with the company. This year, Cagle took
the retailer's annual Shoes That Fit fundraising campaign to an
entirely new level by raising over $9,000, a number surpassing all
other individual store fundraising efforts, company-wide.
The in-store campaign launched on July 14 and ran through September 7
in all of Rack Room Shoes store locations. Employees were encouraged
to talk with customers about the campaign, spreading awareness and
encouraging them to make a donation. In partnership with national
charitable organization Shoes That Fit, funds raised provide local
schools with money to purchase shoes for needy children, chiefly Title
1 schools that are at a greater disadvantage.
During its third-annual fundraising campaign, the company raised a
total of $471,886. 100% of the funds raised are distributed to schools
in the communities where Rack Room Shoes operates stores for the
purchase of shoes for underprivileged children. To-date, Rack Room
Shoes has raised over $1,168,077. Several store managers from across
the country are recognized for raising thousands of dollars in
donations, but Cagle pushed the campaign at his store to a new level.
Cagle worked with his seven employees, training them on how to make
customers aware of the campaign. In-store, Cagle and his employees
raised over $5,000 through the generosity of their customers; another
$4,000 resulted from Cagle's own determination to raise funds and
awareness outside the store and on his days off. Cagle went directly
to people and business he knew, including his dentist, doctor, and
even local restaurants he frequents. He told them the story behind
Shoes That Fit and how even a small donation could make an impact, it
worked. "You can't be afraid to ask," he said, adding that he hopes
his approach might be something that other managers follow in coming
years.
When asked about his incentive in taking such a personal approach,
Cagle said it's both the local impact and the incredible results he's
witnessed over the years. "It seems like we focus a lot in our society
on other countries, but when you look around and have children in your
own backyard with circumstances they just can't help, your heart goes
out to them."
Cagle has two children of his own, including one with special needs.
Cagle says that he and his wife have been through many struggles and
although this has been incredibly rewarding, he wants to help as many
children as he possibly can. "When all is said and done I know I'll
hear more stories about kids we have helped and that's gratifying to
me. There are children out there that will have new shoes to last them
the year."
Rack Room Shoes features all of the latest styles and brands for the
entire family including Nike, Converse, Reebok, Skechers, New Balance,
Puma and much more. Rack Room Shoes, based in Charlotte N.C., is a
member of the Deichmann Shoe Group headquartered in Germany, which is
the largest privately owned shoe retailer in the world. Rack Room
Shoes operates over 390 stores nationwide. Visitwww.rackroomshoes.com
for more information and current special offers.
